Privacy Policy for TrekStrike.com
1. Introduction
At TrekStrike (“we,” “us,” or “our”), accessible via trekstrike.com, we are committed to safeguarding your privacy and protecting your personal data. We understand that your trust is our most valuable asset, and we approach our data processing practices with a privacy-first mindset. This Privacy Policy explains how we collect, use, disclose, and safeguard your information in accordance with applicable privacy laws, including the European Union General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), among others.
2. Scope of Policy and Data Controller Role
This Privacy Policy applies to all personal information collected through your interaction with trekstrike.com, including when you browse our website, register an account, make a purchase, or contact our support team. TrekStrike is the data controller for the purposes of this policy, determining the purposes and means of processing your personal data. If you have any questions regarding this policy or your rights, you may contact us at [email protected].
3. Categories of Personal Data We Process
We collect and process the following categories of personal data:
a. Usage Data: Includes information about how you use our website, such as IP address, browser type, access times, referring website addresses, and session duration.
b. Account Data: Information you provide when you register for an account, including your full name, address, email address, and telephone number.
c. Profile Data: Information derived from your interactions with the site, including purchase history, product preferences, and behavioral patterns.
d. Communication Data: Includes information contained in support tickets, email correspondence, or feedback submitted via our site or services.
e. Technical Data: Includes data related to the devices you use to access our site, such as operating system, device identifiers, and browser configuration.
f. Transaction Data: Covers payment and billing information, order history, shipment tracking, and delivery details.
g. Preference Data: Marketing and communication preferences, such as consent for promotional emails or interest in specific product categories.
4. Legal Bases for Processing Your Data
We process your personal data under the following legal grounds:
a. Performance of a Contract: To fulfill and manage your orders, register your account, or provide customer support services.
b. Legitimate Interests: To improve our website, detect fraud, enhance user experience, and market our offerings, provided these interests are not overridden by your rights.
c. Consent: Where we rely on consent, for example, to send you marketing communications, you have the right to withdraw this consent at any time.
d. Compliance with Legal Obligations: To comply with applicable laws, regulatory requirements, and lawful requests from authorities.
5. Your Rights Under GDPR and CCPA
Depending on your location and applicable law, you have the following rights:
– Right of Access: Obtain confirmation whether we process your data and request a copy of such data.
– Right to Rectification: Request correction of inaccurate or incomplete personal information.
– Right to Erasure (Right to be Forgotten): Request deletion of your personal data, subject to certain conditions.
– Right to Restrict Processing: Ask us to suspend processing of your data in specific circumstances.
– Right to Data Portability: Receive your personal data in a structured, commonly used format or transmit it to another controller.
– Right to Object: Object to data processing based on our legitimate interests or for direct marketing.
– Right to Non-Discrimination (CCPA): You will not receive discriminatory treatment for exercising any privacy rights under the CCPA.
To exercise any of your rights, please contact us at [email protected].
6. Security Measures
We employ a range of administrative, technical, and organizational safeguards to protect your personal data, including:
– End-to-end encryption for data in transit and at rest;
– Access controls and authentication protocols;
– Secure servers with continuous monitoring;
– Regular data backups and disaster recovery protocols;
– Employee training on data protection and confidentiality.
While we strive to protect your data, no method of transmission over the Internet or electronic storage is 100% secure.
7. International Transfers
Due to the global nature of the Internet, your personal data may be transferred to and processed in countries outside your jurisdiction, including countries that may not offer the same level of protection. When we transfer data internationally, we do so in compliance with applicable laws and rely on mechanisms such as the EU Standard Contractual Clauses, adequacy decisions by the European Commission, or other applicable safeguards.
8. Data Retention
We retain personal data for only as long as necessary to fulfill the purposes identified in this policy or as required by law. General retention periods include:
– Account and Profile Data: For the duration of your account and up to 3 years after closure, absent a legal requirement to retain longer.
– Transaction Data: Retained for 7 years for tax and accounting purposes.
– Communication Data: Retained for 24 months to improve service and resolve disputes.
– Usage and Technical Data: Retained for 12 months for analytics and optimization.
After expiration of these periods, your data will be securely deleted or anonymized.
9. Cookie Policy
We use cookies and similar technologies on trekstrike.com to enhance your experience. Cookies may be categorized as:
a. Essential Cookies: Necessary for site functionality, such as navigation and access to secure areas.
b. Functional Cookies: Enable advanced website features like language preferences and customization.
c. Analytical Cookies: Collect aggregated data on user behavior to help us improve performance.
d. Performance Cookies: Monitor page load times and site responsiveness.
10. Cookie Management and Compliance
We respect your right to control your personal data. Consent to cookies is obtained upon first visit to trekstrike.com, in compliance with the GDPR and CCPA. You may manage your cookie preferences at any time via our on-site cookie settings or by adjusting your browser settings. Note that disabling certain cookies may affect site functionality.
Under the CCPA, California residents may also opt out of the “sale” of personal information, which we interpret broadly. We currently do not sell personal data to third parties for monetary or other valuable consideration.
11. Protection of Minors
Our website and services are not directed toward children under the age of 13. We do not knowingly collect personal information from individuals under that age. If we become aware that a child under 13 has provided us with personal data, we will take reasonable steps to delete such information promptly. Parents or guardians who believe that their child has provided data without consent should contact us at [email protected].
12. Policy Updates
We may revise this Privacy Policy from time to time to reflect changes in legal, technical, or business developments. When updates occur, we will take appropriate measures to notify you, consistent with the significance of the changes. We encourage you to periodically review this page to stay informed of how we are protecting your data.
13. Contact Us
If you have questions, privacy-related concerns, or wish to exercise your data protection rights, please reach out to us at:
Email: [email protected]
Website: https://trekstrike.com
We are committed to complying with all applicable privacy laws and ensuring that your personal data is handled responsibly and securely.